We explore the five layers of investing, including which assets fit into each layer, and give examples of advertisements targeting each layer.
The five layers are:
- 1. Short-term trading
- 2. Longer-term speculations
- 3. Individual securities
- 4. Diversified portfolios focused on underlying drivers and factors
- 5. Maximum diversification with few changes and just a few holdings
Show Notes
The Role of Emotions in Financial Decisions by David Tuckett—ResearchGate
Morningstar Active Passive Barometer
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Transcript
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